Fashion & Handwork - How Fashion helps artisans

Fashion & Handwork - How Fashion helps artisans

All of my fashion designs are custom made and done with women artisans in India who work on producing these unique and beautiful designs by hand embroidery. This unique artforms of Zari and Aari work combined with European fusion is key to what I am building as a symbol of modern fashion for women. This artform is not only adding to the buyers in helping their style, looks and identity, it is also helping many women to become part of an economic value chain which goes from USA to villages in distant parts of India. I am looking forward to build sustainable fashion, environmentally conscious brand and adding distant women to global supply chains in their own environments not by displacing them to a large mess of a city.
Back to blog